You can trust Land Pride implements to complete task after task with the reliability and performance you demand
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View our Large Selection of New Kubota Zero-Turn Riding Mowers!
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The RTV Series is for you. These machines are ready to work, wherever work takes you.
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View our Selection of New Kubota Compact Excavators, Track Loaders, and Skid Steer Loaders!
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0% available OR Save Up to $5,000. 1st Maintenance interval included free.*
0% available OR Save Up to $3,500. 1st Maintenance interval is free.*
0% available OR save up to $2,500. 1st Maintenance interval included free.*
0% available OR Save Up to $3,500. 1st Maintenance interval included for free.*
Kubota Country: Built by You invites real Kubota owners like you to share real projects, show what your equipment helps you accomplish, and enter for the chance to win prizes that celebrate life in Kubota Country.
Quality, innovation and easy-to-use design - that's a Kubota.
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Lochen Equipment was started in 1899 in our small town of Newburg, WI by the Lochen brothers. Their mission was to sell high-quality equipment at an affordable price to farmers with jobs to do. We carry on that mission today, though, with an expanded job scope. Today, our customer base has grown to construction companies, groundskeeping crews, municipalities, non-profits, farms large and small, and homeowners. We hold to our roots in providing high-quality and capable machinery for farms from personal hobby farms to large operations. Quality manufacturers like Kubota, Gehl, H & S, and Brillion build this machinery. Lochen Equipment is 4 generations strong. Family values are something that has been passed down from generation to generation. We believe in treating every customer like family and ensuring we achieve the highest customer satisfaction. We’re proud to have served the people of Wisconsin for over 100 years, and we look forward to continuing to provide our customers with the equipment and services they need for years to come.
